Week 05 E.O.C. What my classmates think about Advertising vs. Marketing

I come to find that we all may have different opinions when it comes to the comparison or lack thereof with the two aforementioned terms. We are all free to have our own opinions but I would like to take the time to review what some of them may have said about it. “Advertising is usually more focused on moving the product, and doing whatever it takes to keep their customers and attract new ones. Marketing is usually focused on building relationships with their consumers and establishing a brand that they can trust” (http://lbpro1999.blogspot.com/). I feel a strong tendency to agree with what is being said here. It seems to reflect what I was saying when I was talking about the two and what the key differences between them can be. Advertisers hardly seem to be gear towards establishing a brand you can trust and mainly try to gain more profits, in my opinion. “Without advertising, marketing will not be able to run smoothly and vice versa. It is the way that advertising is carried out (for the benefit of the customer or not) that can determine how well a company is performing in the marketing arena” (http://gamboldeproductions.blogspot.com/). Viewing it in this fashion, it does seem to hold true. The two do seem to be intertwined in such a fashion that you could consider them to be dependant of one another. After all, Marketing would have to resort to some form of Advertising to get the word out for their efforts. “Marketing is what the company sells and who they sell to, and how they are going to sell it” (http://jzmproductions.blogspot.com/). It seems like a cross-breed is being formed with this one. As someone who has worked with advertising, it seems as though Marketing just might be regarded as an alteration of Advertising. I can see why some may make that claim but as I have stated previously, there is a major difference between the two. Advertisers don’t just try to form a strong following with their work.