Thursday, July 23, 2009

Me as the consumer and consumer decisions, week 02 E.O.C.

The Demographic I fall under is made up of many factors. I am a 24, handicapped, male of a mixed race. I am Caucasian mixed with Vietnamese along with a little of many others races in my blood-line but those are the main ones. For the most part, I mainly have my focus on purchases regarding music, electronics, movies, video games, and many other forms of entertainment. I believe that the Asian side of me could be responsible for those purchases involving entertainment. Being Handicapped, I believe that would explain some of my purchases. I would need to and do consider making purchases that will help me with my struggles. This could be anything that would help me get around, do common tasks, or make it so that I wouldn’t have that many worries that come my way. On account of my vision, I also have to consider things that would help me with my vision as well. Magnifiers or Reading glasses would make up a good deal of that and those do help me in that regard. Also, the computer system I have along with its software at home would also need to assist me with my vision as well. It would need to be a system that would be able to zoom in on the screen when it would be needed and/or read the text on the screen to me because of my vision. My vision also tends to determine what kind of entertainment I purchase. It doesn’t make sense to purchase a game that would be hard for me to read certain texts that wou.d be important for the game. This is who I am and how my Demographic may play a role in the purchases I make.

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